Club Hub was delighted to announce 14 2022 club hub award winners at the Macdonald Burlington Hotel Birmingham, on Saturday 14 May. babyballet owner and co-founder, Claire O’Connor, was awarded Leader Of The Year!

Winners were selected from 5 finalists in each category, who had been shortlisted from applications from 100s of children’s activity businesses. The standard of finalists was extremely high and represented a diverse range of kids activities, clubs and related businesses.

The awards were independently judged by a panel of expert judges, who are specialists in their field. They selected the winners based on their commitment to excellence, innovation and growth of their business through their business performance, achievements, brand values and passion for what they do.

“Winning the Leader of the Year award was a complete shock because the other leaders in the category are people I greatly admire. I’m so proud though and I’m dedicating it to everyone in the company because you can’t be a leader without a team to lead….and I’m so lucky that they are all absolutely amazing.” – Claire O’Connor, Owner of babyballet®


The event is designed to help kids activity providers to grow their business through insight and tips on social media, brand awareness, marketing, franchising, sales, customer service and everything involved in running a kids’ club. It’s a full-day event, including networking opportunities with 100s of people from the kids club sector from all over the UK.

“Huge congratulations to all our 2022 Club Hub award winners. Please celebrate with your friends, family and colleagues, tell everyone, you should be so proud of yourself. I hope this will give you the boost to achieve your aims and goals for 2022. See you next year for our 2023 event and awards!” – Tessa Robinson, Founder and Director of Club Hub UK